CTE Marketing, minority-owned experiential marketing, and event design agency headquartered in Atlanta, GA has been named as the lead agency that will plan and execute the official World Games Village in July 2022.
The World Games Village will provide unique cultural experiences for visitors from around the world including music, food, games, and special installations celebrating cultures worldwide. CTE will handle talent booking, design, and the curation of the space in collaboration with the YNL Agency.
“This is an extraordinary opportunity for CTE to continue our footprint as a leader in creating experiential events that makes a global impact. As a minority-owned business, we pride ourselves on diversity and inclusion and we are honored to plan and produce an extraordinary fan experience with the World Games Village this year” said Russell Clark, CEO of CTE Marketing.
The World Games (TWG2022), an international multi-sport event organized with the support of the International Olympic Committee, will hold its 11th edition in Birmingham from July 7-17, 2022. An anticipated 3,600 athletes will participate in more than 30 different sports throughout the week-long event.